Noom is the latest new weight loss program curated based on the psychology behind consumer habits and food choices. With this diet program, you complete a daily weigh-in so that you can see how your weight fluctuates daily and how factors other than food intake may affect it.
Noom is one of the most popular diets of 2019 and 2020, and as one of the newer players in the game, they have probably been one of the fastest risers we have seen.
You also track your food intake on the Noom app. According to Noom, no food is off-limits. However, the program helps you focus on making healthier choices by dividing foods into three color-coded categories:
You’re encouraged to eat foods of all three colors each day, choosing yellow and red foods in moderation rather than completely avoiding them.
Additionally, you have a short, engaging, daily lesson on habits, food choices, or psychology to help you better understand what drives your food choices.
Finally, you also have a weekly check-in with a Noom goal specialist. They are usually health coaches, but they may also be registered dietitians or certified personal trainers. These weekly check-ins can be brief or comprehensive, depending on your needs.
They offer some of the same features that other popular diet plans does, but the core of their program works in different way. You don’t use points to track your food, but they do develop a meal plan for you that is designed to help you lose weight.
To get to your goals, you’ll work closely with your Noom Coach to make sure you’re staying on track.
How it Works
Noom offers several pricing plans, but they all provide access to the same service. The offering allows different amounts of time that you can purchase at a time. You can choose to go month-to-month, being that’s their most expensive option, at about $50 per month or yearly which backs out to approximately $20 per month.
Noom utilizes a color-coding system, while WW uses a points system to help steer you toward foods that are lower in calories and more nutritious. If you want to stop using a diet program at some point, Noom may suit you better.
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